So having a culture and defining it with with everyone, with your employees, with your customers, with your vendors, it starts with having a mission and vision and having core values and communicating those. And having them be on the forefront in front of everybody all the time, and I’m not saying, you know, have the big signs and everything that you can have that as well.
I know for me what I’ve discovered in my own staff is we have weekly meetings. We pick one of our core values and we discuss it for 5 or 10 minutes and what that means to us. The person that is running the meeting picks the core value, says what it means to them, and then that sparks a conversation amongst the rest of us.